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Health Savings Accounts
How Associations Can Effectively Use This Health Promoting Tool to Successfully Strengthen Membership and Generate Non-Dues Revenues

Abstract:

Health Savings Accounts offer individuals and employers responsible insurance options that promote health rather than advancing illness. Health professionals benefit in three distinct ways: personally, as employers, and as health providers.

Professional organizations play an important role in providing access to quality and cost effective health benefits for their members and their staffs. This paper demonstrates how Health Savings Accounts are the most suitable plans for health professionals and serve to grow membership and revenues for the association.

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